Holy Curls - Ritual Shampoo

The essential step in your hair care routine, the Ritual Shampoo is an award-winning shampoo that starts out creamy and then transforms into a delicious lather.

Cleaning your curls without compromising on moisture, Baobab oil, Cupuaçu butter, and Yucca extract are the hero ingredients in this formula. Baobab oil is rich in vitamins and fatty acids, nourishing and strengthening your hair from root to tip. Cupuaçu butter adds intense moisture and elasticity. Yucca plant extract gently cleanses the scalp and hair, removing impurities without stripping your natural oils.

Infused with our uplifting blend of sweet citrusy scents for your wash day bliss. With eight essential oils to energise your mind and invigorate your senses.

Cleansing your scalp and hair is the most important step in your curl care routine as it removes impurities and build-up, setting the foundation for healthy curls.

Energetically, washing you hair is symbolic resetting of your energy, helping to clear any negative or stagnant feelings. It is an opportunity to let go of the old and make way for the new.